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      • Cybersecurity Tactics for Small Business Owners

      Cybersecurity Tactics for Small Business Owners

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      Cybercriminals may be more dangerous to small businesses than to large corporations.

      Small businesses are ideal targets for hackers because these businesses often lack a strong cybersecurity policy.

      Here are a few ways a small business may keep themselves and their customers cyber secure and help to ensure they are safely selling.

      Understanding the Risks

      Small businesses face a variety of cyber threats, including:

      • Phishing Attacks: Fraudulent emails and messages that trick employees into revealing sensitive information.
      • Ransomware: Malware that locks down your data until a ransom is paid.
      • Data Breaches: Unauthorized access to sensitive customer and business information.
      • Insider Threats: Employees or contractors who misuse their access to your systems.
      • Business Email Compromise: Fraud attempts on companies by accessing company email accounts and trying to make false transactions.

      Essential Cybersecurity Tactics

      Here are some recommendations to help secure your small business from these and other cyber threats.

      Employee Training and Awareness

      • Educate your staff about common cyber threats and safe online practices.
      • To help keep staff aware of the latest threats and how to avert them, carry out regular training.

      Multi-Factor Authentication (MFA)

      • Turn on multi-factor authentication (sometimes called two-factor authentication) for all critical systems and accounts.
      • Ensure MFA is used for both employee and customer-facing systems.

      Data Encryption

      • Encrypt sensitive data to prevent unauthorized access.
      • Use secure communication channels such as HTTPS and encrypted emails to transmit sensitive information.

      Regular Software Updates and Patching

      • Update all software — from the operating system to your applications and security tools — with each patch and update mechanism as it is released.
      • Turn on automatic updating wherever possible so that you’re always receiving updates to block known vulnerabilities.

      Secure Payment Processing

      • Use reputable and secure payment processing services to guard customer payment information.
      • Conduct an audit to ensure your payment systems comply with the Payment Card Industry Data Security Standard (PCI DSS).

      Network Security

      • Implement firewalls and intrusion detection systems to monitor and guard your network.
      • Use a virtual private network (VPN) to secure remote access to your business network.

      Regular Backups

      • Regularly back up your business data to secure, off-site locations.
      • Ensure backups are encrypted and periodically check that they are restorable in case of a data loss.

      Access Controls

      • Implement strict access controls to limit who has access to sensitive information and systems.
      • Enforce role-based access control, so only information relevant to the person’s function as an employee is granted.

      Incident Response Plan

      • Develop and maintain an incident response plan to quickly and effectively address cybersecurity breaches.
      • Question personnel to ensure that all staff know their responsibilities if there’s a security incident.

      Additional Tips for Safe Selling

      Customer data security is paramount, because liability for a data breach may be significant. It is wise to carry cybersecurity insurance.

      Customer Data Security

      Let customers know your policy regarding personal data (disclosure/nondisclosure) and that you comply with relevant laws and guidelines. Implement measures to guard customer data, such as secure forms and encrypted databases.

      Cybersecurity Insurance

      Consider purchasing cybersecurity insurance as a way to cover your business against financial losses as a result of cyber incidents.

      Conclusion

      As a small business, utilize these cybersecurity tactics to safeguard your business, customers, and financial assets from a cyberattack. The fight against the onslaught of cyber threats is never-ending. Stay informed and diligent to keep your business safe for you and your customers.

       

       

      Important Disclosures:

      Content in this material is for educational and general information only and not intended to provide specific advice or recommendations for any individual.

      This article was prepared by WriterAccess.

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      Phone: 518-782-0209 | 800-688-1045

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      Key Financial Terms

      Alpha
      Alpha is a coefficient that measures risk-adjusted performance, factoring in the risk due to the specific security rather than the overall market. A high value for alpha implies that the stock or mutual fund has performed better than would have been expected given its beta (volatility).

      Bond
      A bond is evidence of a debt in which the issuer of the bond promises to pay the bondholders a specified amount of interest and to repay the principal at maturity. Bonds are usually issued in multiples of $1,000.

      Commodity
      A commodity is a physical substance or raw material, which is interchangeable with another product of the same type and which investors buy or sell, usually through future contracts. The price of the commodity is subject to supply and demand.

      Derivatives
      Derivatives are financial products, such as futures contracts, options or mortgage-backed securities. Most of derivatives’ value is based on the value of an underlying security, commodity or other financial instrument.

      Exchange-Traded Fund (ETF)
      An exchange-traded fund (ETF) is a marketable security that tracks a stock index, a commodity, bonds or a basket of assets. ETFs differ from mutual funds because shares trade like common stock on an exchange. The price of an ETF’s- shares will change throughout the day as they are bought and sold.

      Futures Contract
      A futures contract is a standardized, transferable, exchange-traded contract that requires delivery of a commodity, bond, currency, or stock index at a specified price, on a specified future date. Unlike options, futures convey an obligation to buy. The risk to the holder is unlimited and because the payoff pattern is symmetrical, the risk to the seller is unlimited as well.

      Generation-Skipping Trust
      A generation-skipping trust is a type of legally binding trust agreement in which assets are passed down to the grantor’s grandchildren, not the grantor’s children. The grantor’s children skip the opportunity to receive the assets to avoid the estate taxes that would apply if the assets were transferred to them.

      Hedge Fund
      A hedge fund is an alternative investment that uses pooled funds that employ numerous different strategies to earn alpha for their investors. Hedge funds may be aggressively managed or make use of derivatives and leverage in both domestic and international markets with the goal of generating high returns. Hedge funds are generally only accessible to accredited investors as they require less SEC regulations other than funds.

      IRA
      A traditional IRA is a retirement account in which contributions are deductible from earned income in the calculation of federal and state income taxes if the taxpayer meets certain requirements. The earnings accumulate tax deferred until withdrawn, and then the entire withdrawal is taxed as ordinary income. Individuals not eligible to make deductible contributions may make nondeductible contributions, the earnings on which would be tax deferred.

      Joint Tenancy
      Joint tenancy refers to co-ownership of property by two or more people in which the survivor(s) automatically assumes ownership of a decedent’s interest.

      Key Rate
      The key rate is the specific interest rate that determines bank lending rates and the cost of credit for borrowers. The two key interest rates in the United States are the discount rate and the Federal Funds rate.

      Lump-Sum Distribution
      A lump-sum distribution is the disbursement of the entire value of an employer-sponsored retirement plan, pension plan, annuity or similar account to the account owner or beneficiary. Lump-sum distributions may be rolled over into another tax-deferred account.

      Mutual Fund
      A mutual fund is a collection of stocks, bonds, or other securities purchased and managed by an investment company with funds from a group of investors. The return and principal value fluctuate with changes in market conditions. It’s important to consider investment objectives, risks, charges and expenses carefully before investing.

      Net Asset Value
      Net asset value is the per-share value of a mutual fund’s current holdings. It is calculated by dividing the net market value of the fund’s assets by the number of outstanding shares.

      Options
      Options are financial derivatives sold by an option writer to an option buyer. The contract offers the buyer the right, but not the obligation, to buy (call option) or sell (put option) the underlying asset at an agreed-upon price during a certain period of time or on a specific date. The agreed upon price is called the strike price.

      Price/Earnings Ratio
      P/E ratio is the market price of a stock divided by the company’s annual earnings per share. Because the P/E ratio is a widely regarded yardstick for investors, it often appears with stock price quotations.

      Qualified Retirement Plan
      A qualified retirement plan is a pension, profit-sharing plan or qualified savings plan established by an employer for the benefit of its employees. These plans must be established in conformance with IRS rules. Contributions accumulate tax deferred until withdrawn and are deductible to the employer as a current business expense.

      Risk Averse
      Risk averse refers to the assumption that rational investors will choose the security with the least risk if they can maintain the same return. As the level of risk goes up, so does the expected return on the investment.

      Security
      A security is evidence of an investment, either in direct ownership (as with stocks), creditorship (as with bonds), or indirect ownership (as with options).

      Trust
      A trust is a legal entity created by an individual in which one person or institution holds the right to manage property or assets for the benefit of someone else. Types of trusts include: testamentary trust, which is established by a will that takes effect upon death; a living trust, which is created by a person during his or her lifetime; a revocable trust; and an irrevocable trust, which is a trust that may not be modified or terminated by the trustor after its creation.

      Unconventional Cash Flow
      Unconventional cash flow is a series of inward and outward cash flows over time in which there is more than one change in the cash flow direction. This contrasts with a conventional cash flow, where there is only one change in cash flow direction.

      Volatility
      Volatility refers to the range of price swings of a security market over time.

      Withdrawal Penalty
      A withdrawal penalty is a penalty incurred by an individual for early withdrawal from an account locked in for a stated period, as in a time deposit at a financial institution, or for withdrawals subject to penalties by law, such as from an IRA.

      X
      X is the fifth letter of a Nasdaq stock symbol and indicates the listing is a mutual fund.

      Yield
      Yield is the amount of current income provided by an investment. For stocks, the yield is calculated by dividing the total of the annual dividends by the current price. For bonds, the yield is calculated by dividing the annual interest by the current price. The yield is distinguished from the return, which includes price appreciation or depreciation.

      Zero-Cost Strategy
      Zero-cost strategy refers to a trading or business decision that does not entail any expense to execute. A zero-cost strategy costs a business or individual nothing while at the same time improves operations, makes processes more efficient or serves to reduce future expenses. As a practice, a zero-cost strategy may be applied in a number of contexts to improve the performance of an asset.

       

       

      Source: The ABCs of Financial Terminology by LPL Financial